Food and Drink Federation responds to Government advertising ban plans
The FDF has issued the below response in relation to Government plans to move ahead with an advertising ban on products high in fat salt and sugar (HFSS).
It is important for manufacturers to be mindful of the dietary status of the population, and understand the science behind recommendations.
According to the National Diet and Nutrition Survey and Scottish Health Survey most people in the UK eat and drink too many calories, too much saturated fat, sugar and salt, and not enough fruit, vegetables, oily fish or fibre.
The Scottish Dietary Goals provide the basis for a healthy balanced diet to improve the health of the Scottish population. Food Standards Scotland monitor progress towards these goals (please see latest estimation of food and nutrient intakes in Scotland and The Scottish Diet - It needs to change 2018 update).
When updating dietary guidelines, Government and policy makers rely on advice from the Scientific Advisory Committee on Nutrition (SACN), a panel of independent scientific experts. Notable reports from SACN include those on saturated fat, and carbohydrates, vitamin D and folic acid.
To help members, FDF produces a summary of UK dietary and health surveys.
Eatwell Guide
The Eatwell Guide shows the different types of foods and drinks we should consume – and in
what proportions – to have a healthy, balanced diet.
Nutrition research
Food Standards Scotland undertake research to understand why people make certain food choices and whether there is progress being made towards improving diet and nutrition in Scotland.
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Diet and health
FDF members are committed to ensuring people have access to a wide range of food and drinks that can support a balanced lifestyle. FDF Scotland is proud to deliver Reformulation for Health which is supporting smaller businesses to make their products healthier.
